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Brennan Sales Institute

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TROUBLE GETTING MORE SALES?

Most sales professionals, no matter what their skill level, have a handful of customers where sales have stalled and getting more business is becoming increasingly more difficult. For whatever reason, the customer is not buying what they could.

EARN THE RIGHT TO CLOSE ON EVERY CONTACT

Surveys suggest that a growing number of sales professionals have a difficult time gaining commitment on every call or don’t know how to assertively close to move the relationship forward.

A CLOSING SUCCESS RATE RANGING FROM 65-80%

Field proven to increase a sales person’s ability to close, the concepts presented in this seminar give participants of all levels of experience a strategy and tactical plan on how to get non-using customer to an advocate.

Enrolling into this session will teach you how to:

  • shorten the amount of time it takes to get an order
  • reduce the number of calls it takes to make an individual or department a top customer
  • craft a close that generates a positive response as high as 80%
  • build a road map on how to close
  • understand where the customer is on the buying continuum
  • gain realistic commitment on every contact
  • get more business from friends and customers who spread business around.


BUILD A PROVEN CLOSING MAP WITH DOCUMENTED RESULTS

The advanced skills presented in this half day seminar will assist participants to convert a non user of their product/service into a regular user. By attending in this session, participants will know where each of their customers are on the buying continuum and what needs to happen to increase sales.

PROGRAM OUTLINE

Introduction
  • Welcome/Introductions/Agenda
Building the Sales Map
  • Participants are introduced to how to build a sales cycle that segments their customers into four categories: non user, light, moderate and champion.
  • Participants categorize their customers to understand where they are and where they need to go
Advanced Closing Skills
  • The concept of Reciprocal Consideration is introduced to assist the participant by enabling them to gain commitment on every contact.
  • Create an appropriate close for each customer segment.
  • Earn the right to gain commitment on every contact.
Pre and Post Call Planning
  • Participants pre determine goals and closes prior to each contact.
  • Determine the gaps in the business relationship that need to be filled.
Wrap-up
  • Review main points of the session.
  • Question and answer period

INTERACTIVE WITH DOCUMENTED RESULTS

This session contains over 20 interactive exercises and a follow up CD that allow the participant to apply and sustain the program skills to their real world to get results. Each participant receives an interactive workbook and audio CD to reinforce the skills presented during the session.

INNOVATIVE AND PROVEN

For over 25 years, the Brennan Sales Institute has specialized in the skill development of intermediate to experienced sales professionals. Veterans of over 2000 seminars, these ideas have developed the talents of millions. Authors of the best selling business book “Sales Questions that Close the Sale”, the content of this programs stimulated new thinking and challenges the learner to the next skill level.

INNOVATIVE AND PROVEN

For over 25 years, the Brennan Sales Institute has specialized in the skill development of intermediate to experienced sales professionals. Veterans of over 2000 seminars, these ideas have developed the talents of millions. Authors of the best selling business book “Sales Questions that Close the Sale”, the content of this programs stimulated new thinking and challenges the learner to the next skill level.

SIGN UP NOW, SMALL CLASS SIZES

Now is the time to make the decision to separate you from competition and become even more successful. Complete and send this application in now. If you can’t attend, inquire about the audio CD version of the session.

ABOUT THE SPEAKER

Charles Brennan has shared the platform with many notable speakers ranging from Secretary of State Colin Powell, Christopher Reeves, Elizabeth Dole and countless other highly motivational speakers. Charlie has developed the talents of over a million professionals to help sharpen their sales and communication skills to increase future opportunities through his advanced selling programs. As founder of the Brennan Sales Institute, he has researched communication skills and dialogue exchange between experts and customers, which resulted in his best selling paperback and award winning books and programs. He holds a masters degree in training and development and is a veteran of over 1500 presentations. His 20 plus years in training and sales has enabled him to be called one of the best sales trainers in the country.

Now is the time to make the decision that will make you more money and generate more success. Complete and send the application now.

If you can’t attend this seminar, but want the benefits of the program now, order the CD version of this session by calling us now at 610-449-6110 or by completing the order form on this brochure. This CD contains all of the information you need to Ask the Right Questions and maximize your sales potential.

Brennan Sales Institute is a provider of advanced sales and management training programs. Providing comprehensive selling skills programs and seminars, BSI can help you in the development of your sales force and managers. For available programs, course descriptions, and to view our video, log on to www.brennantraining.com.

*Based on the best selling book Sales Questions that Close the Sale

Presented by Brennan Sales Institute (BSI), a leading provider of advanced sales and management programs. Join over a million sales and business professionals that have increased their performance by an average of 20%. Learn how to ask the right question at the right time and then know what to do with the answers to build relationships and close the sale.

Register now 610-449-6110 or bsi@brennantraining.com

JOIN SUCH COMPANIES AS WHO SHOULD ATTEND
  • Eastman Kodak
  • Sanofi-Aventis
  • Lincoln Financial
  • Dupont
  • MetLife
  • PriceWaterhouse Coopers
  • Hartford
  • Siemens
  • Blue Cross Blue Shield
  • Chase Manhattan Bank
  • Salespeople
  • Sales Managers
  • Business Professionals
About Charlie Brennan | View Client List
2510 Township Line Road | Upper Darby, PA 19083 | P - 610.449.6110 | F - 610.449.3910 | bsi@brennantraining.com